From Surrey (BC) Now:
n a bid to stem the soaring cost of prescription drugs, the province has launched a new program aimed at educating doctors about new therapies.
Under the academic detailing program, a pharmacist will visit physicians one-on-one and educate them on the latest information and research findings on various medications.
Research shows that a key source of information on prescription drugs for doctors after medical school is drug manufacturers, who have a vested interest in promoting their products.
Health Minister George Abbott says doctors need an independent source of information.
Abbott said putting people on the best drug regime at the start of their treatment is better for patients and will ultimately curb the rising cost of PharmaCare. ...more
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